Mos on TikTok
Immersed in my role as a Social Media Manager at Mos, I found immense joy in creating college-focused content.
Scripting, filming, and producing over 120 organic pieces allowed me to connect with the college demographic, resulting in a significant 92% engagement increase on YouTube and 42% on Instagram.
Witnessing a surge from 53 to 3,648 link clicks and a total reach escalation from 372,582 to 7,258,601 impressions further validated the impact of my tailored content on TikTok and Instagram.